PR Newswire
23 Feb 2023, 10 GMT+10
SINGAPORE and SAN DIEGO, Feb. 23, 2023 /PRNewswire/ -- Organisations can now ensure their sustainability initiatives are not vulnerable to embarrassing allegations of greenwashing, through Hong Bao Media's new sustainability communications advisory service.
The 'Greenwash-proof your Sustainability Communications' program helps organisations sharpen the way they publicise their sustainability initiatives, as investors, regulators, NGOs and the media subject them to intense scrutiny for greenwashing.
In partnership with San Diego-based Beyond3020, Inc., Senior Leadership Teams and Boards of Directors receive an audit of their existing Sustainability Report, along with guidance on reframing their disclosures where necessary. The outcome is a solid way of communicating demonstrated and quantified sustainability initiatives that meet the United Nations' requirements for "demonstrated integrity, radical transparency and third-party accountability".
"Many of our media training participants already seek to communicate their sustainability initiatives. Our new service offering aims to sharpen these messages to ensure they withstand legitimate scrutiny from all stakeholders," says Mark Laudi, Managing Director of Hong Bao Media.
"Our work in SDG implementations includes conducting forensic analysis of sustainability reports for signs of greenwashing, relentlessly editing them, and closing the gaps for process improvements where possible" added Dr. Brooke Newman, CEO of Before3020, Inc., a Public Benefit Corporation.
"This course offering is best compared to a corporate sustainability "hackathon"; we find the vulnerabilities in the sustainability efforts and communications to save you from embarrassing and potentially costly allegations of greenwashing", noted Robert van Zwieten, Before3020, Inc.'s fractional COO/CFO, and a Board member of Hong Bao Media.
"The need to sharpen communications around sustainability initiatives is acute. Investors are increasingly jaded, as an un-standardised mishmash of disclosures and analyst commentary do more to obfuscate than to clarify," Laudi concludes. "Organisations that greenwash-proof their sustainability communications can gain a significant competitive advantage over those that continue with qualitative feel-good messages that do little to fight climate change and risk public censure."
~ PREVIEW / Q&A ~
Join the free preview and Q&A for our newly launched "How to greenwash-proof your Sustainability Communications" advisory service taking place on Tuesday, April 11, 2023 from 13:30-15:30 SGT
Register here: https://us02web.zoom.us/webinar/register/WN_T1iUsWNrSfeyiAvSBNkXHw
Speakers:
Mark Laudi is the CEO of Hong Bao Media, a Singapore- and Kuala Lumpur-based media and communications coaching consultancy.
Dr. Brooke Newman is the CEO and Founder of Before3020, Inc., a new-generation full-service B2B organization of change-makers who help generate companies' social and financial returns through UN SDG implementation engagements.
Robert van Zwieten is, amongst other roles, Before3020, Inc.'s fractional COO/CFO, and a Board member of Hong Bao Media.
For further information:
Mark Laudi
mark.laudi@hongbaomedia.com
(65) 6223 2249
Get a daily dose of Malaysia Sun news through our daily email, its complimentary and keeps you fully up to date with world and business news as well.
Publish news of your business, community or sports group, personnel appointments, major event and more by submitting a news release to Malaysia Sun.
More InformationPHNOM PENH, Cambodia: Two Cambodian opposition figures--- Yim Sinorn and Hun Kosal--- have been charged under the country's rarely used ...
Tokyo [Japan], March 26 (ANI): Japanese Prime Minister Fumio Kishida turned down a meeting with former Chinese Ambassador to Japan ...
Washington [US], March 26 (ANI): A day after China said it drove a US Navy destroyer away from Beijing-claimed waters ...
Balochistan [Pakistan], March 26 (ANI): Balochistan Chief Secretary Abdul Aziz Uqaili in a recent press conference had claimed that the ...
ISLAMABAD - Pakistan's embattled former Prime Minister Imran Khan addressed tens of thousands of his supporters in the eastern city ...
Bangkok [Thailand], March 26 (ANI): Thai Prime Minister Prayuth Chan-ocha has accepted his party's nomination and will stand for re-election ...
MOSCOW, Russia: As western automakers have left Russia since the start of the Ukraine war, the Chinese have rushed in ...
LONDON, England: Reuters has reported that struggling Virgin Orbit, owned by billionaire Richard Branson, is nearing a $200-million investment deal ...
NEW YORK CITY, New York: To comply with the requirements of the "Made in America" laws, a $7.5 billion federal ...
LONDON, England: During a Bloomberg conference held in London this week, Luke Ellis, CEO of hedge fund Man Group, said ...
NEW YORK, New York - Wall Street jumped on Friday, although gains were modest after bank shares in Europe came ...
LOS ANGELES, California: Some 30,000 education workers in Los Angeles, backed by teachers, went on a three-day strike, canceling school ...